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Getting Yourself Out of the Rabbit Hole

March 19, 2010

As business owners, we’re sometimes like Alice and get distracted by taking our focus from reality and following the figurative rabbit down the figurative rabbit hole. We fall into a place that we are unfamiliar with, that makes no sense, and that takes up so much of our time to figure out. And that seems like madness.

Yes, that’s what it’s like when business owners try to do their own accounting and bookkeeping.  Before you know it they’ve ended up in a mess worse than Alice.

The reality of the matter is that business owners need to trust an expert to handle their accounting and bookkeeping. Once you put it in the hands of a competent expert, the benefits to you and your business will increase exponentially.

You’ll have more time to focus on your key skill sets, which usually means handling all those things that will increase revenue. Your accounting expert will also help you manage cash flow. We’ve seen our San Francisco clients transform their businesses into profitable firms by allowing us to handle all their financials and accounting.

So remember – beware of the rabbit hole. Hire a bookkeeper and/or accountant and see your business thrive.

One Comment leave one →
  1. JC Avakian permalink
    March 24, 2010 10:41 pm

    nice analogy- hope all is well

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